Click here to watch Stéphane's video on his analysis of the Benelli Lupo Alpha https://youtu.be/O8_WVUi_s-c The Benelli Lupo Alpha represents the lightest, most maneuverable, and most modern evolution of the Lupo platform. It combines Benelli technologies derived from sport shooting, advanced ergonomics, and a monocoque chassis optimized for stability. It is also recognized as one of the lightest rifles in the industry, a major advantage for hunters who need to travel long di

The expression "DARE IN BROCCA" which means "AIM RIGHT" Some brands transcend trends. Others span centuries. Beretta represents five hundred years of firearms, hunting, and shooting… but above all, five hundred years of consistent decision-making. A rare, almost unreal continuity in an industry where everything changes except the standards. 1526: when it all begins, without a sound The starting point is nothing spectacular. No logo. No slogan. In 1526, in Gardone Val Trompia,

Discovering Norma: An Immersive Journey into the Heart of Innovation

Beretta: Celebrating 500 years of tradition and innovation An exclusive behind-the-scenes interview with Franco Gussalli Beretta and his son Carlo Gussalli Beretta By John J. Radzwilla January 1, 2026 Reading time: 25 minutes The celebration of Beretta's 500th anniversary begins with the year 2026. As 2025 drew to a close, Hook & Barrel gained exclusive behind-the-scenes access to discover what the future holds for this legendary gun manufacturer. The first thing you notice i

Beretta once again pushes the boundaries of the semi-automatic hunting shotgun with the AX800 Suprema

Beretta x Garmin: an exceptional watch for discerning hunters

In the world of modern hunting, ammunition is no longer a simple projectile: it is a concentration of applied science, designed to offer consistency, penetration and terminal precision.

Beretta 80X: the return of a classic, modern version

Beretta A300 Patrol: the new tactical benchmark And the A300 range designed for hunting Beretta continues to expand its famous A300 platform with the arrival of the A300 Patrol, a 12 and 20 gauge semi-automatic shotgun designed for tactical and defensive uses. In parallel, the Italian brand maintains a solid offering of A300s dedicated to hunting, confirming the versatility of this family known for its reliability. The Beretta A300 Patrol: robust, modern and tactical The A300

Beretta 1301 Tactical vs A300 Tactical

Beretta AX800: the new generation semi-automatic shotgun for waterfowl hunting With the AX800 Suprema, Beretta ushers the semi-automatic hunting shotgun into a new era. Designed from the ground up for the extreme conditions of waterfowl hunting, this shotgun combines cutting-edge technology, proven reliability, and modern ergonomics, all in a robust package perfectly suited to long days in the marshes. The AX800 does not just replace an existing model: it redefines what a hig

Click on the image to see Steph's review on rifle ammunition or on the link. https://youtu.be/cyBHmqGR4Jo When ammunition makes the difference Claystrike, Wingstrike and Whitetail: three precision responses to the realities of sport shooting and hunting. In the world of modern shooting and hunting, performance no longer depends solely on the firearm or the shooter. Ammunition has become a strategic element, directly influencing consistency, accuracy, and effectiveness both in

With the XTR PS, Burris pushes the boundaries of the modern riflescope even further. Designed for demanding long-range shooters, this new model combines high-end optics, tactical robustness, and, most importantly, integrated connected technology—a first for Burris in this category. Two configurations to cover all scenarios The XTR PS is offered in two powerful and versatile versions: 3.3–18x50 mm 5.5–30x56 mm Both models are based on a 34mm tube, ensuring a wide range of adju

Beretta – The ultimate art of the custom-made firearm

MANURHIN - The weapon of absolute precision When French precision becomes a global benchmark In a world where modern weaponry prioritizes speed, polymers, and electronics, Manurhin follows a different path. Rarer. More demanding. More timeless. That of pure mechanics, of hand-fitted steel and uncompromising precision. A French signature, forged in high standards Founded in Alsace, Manurhin – Manufacture de Machines du Haut-Rhin – established itself from the outset as a leadin

The gold token that embodies five centuries of excellence To speak of Beretta is not to speak of a simple brand of weapons. It is to evoke a lineage, a continuity almost unimaginable in modern industrial history. In 1526, Bartolomeo Beretta delivered his first cannons to the Republic of Venice. In 2026, the Italian company will celebrate 500 years of uninterrupted existence. Between these two dates, a discreet but powerful symbol emerged: the 1526 commemorative token. An obje

Beretta SO6 “Marco Polo”: the ultimate journey of the fine firearm Watch the video https://youtube.com/shorts/QK6uN0VnZGg?feature=share In the world of prestigious hunting weapons, there are rifles that far exceed their primary function. Pieces that tell a story, that embody a philosophy and that become, over time, true functional works of art. The Beretta SO6 “Marco Polo” belongs to this extremely restricted category. This is not simply a luxury side-by-side shotgun. It is a

Unloading a semi-automatic rifle, like those made by Beretta, isn't complicated, but it requires method and discipline. Safety always begins with the same principle: the barrel must point in a safe direction, regardless of the situation. First step: engage the mechanical safety. Even if you think the weapon is unloaded, always treat it as if it were loaded. Second step: Open the bolt fully. Pull the charging handle back and lock the bolt in the open position. This will eject

There are disciplines that soothe as much as they elevate. Clay pigeon shooting is one of them. It is not a sport of noise. It is a sport of silence. The shotgun in your hands is not a tool of power. It is an instrument of control. An extension of the body. A vector of calm. In a world saturated with speed, notifications, and invisible tension, the shooting range becomes a rare place: a space where you can finally breathe. Where you find yourself again. Where you can let go.

Delta Waterfowl: Where Conservation Leaves the Office and Returns to the Marsh In the world of waterfowl, there are those who talk about conservation… and those who put their boots in the mud to make it happen. Delta Waterfowl belongs to the second category. Their mission is simple, unapologetic almost blunt in its clarity: produce more ducks and defend hunting as a conservation tool. Their Objective Increase duck populations across North America by acting directly on repro